如何用英文聊出影響力?


總是有許多人說學了10 年的英文,在面試或是需要提出意見時,卻無法說上10 分鐘自己的觀點。



其實,不是你英文不夠好,而是沒人教你用英文說出影響力,想要說服別人:
現在,讓我們來看如何用英文聊出影響力,說出感召力。


先說「為什麼」

To inspire people to take actions, always start with why instead of what.
Before telling people your idea, give people a reason to listen to your idea.
表達原因的方式:
So 因此、所以
Due to / Owing to 由於⋯⋯
Because/ Because of 因為⋯⋯
Therefore, ⋯⋯因此⋯⋯

:People now are expecting a faster user experience. So weintroduce our latest model that comes with 16GB of RAM.
(人們現在都期望操作上能有更快速表現。所以我們最新的型號搭載了16GB 的 RAM。)
:There’s a lot of traffic today due to the upcoming holiday.
(因為即將到來的假期,所以今天交通很繁忙。)
:Our company’s profits have increased 150% in the past year.Therefore, we’re going to invest in new equipment and training programs.
(我們公司去年的獲利增加了150%,所以我們將會投資一些新設備跟教育訓練的課程。)


爭取認同,建立共識

Show how you share the same values or experiences. Don’t just talk about
what the product can, talk about how that translates into a better experience
for the user.

因此我們可以用下列幾種開場白:
As we all know that⋯⋯ 我們都知道⋯⋯
It’s pretty clear that⋯⋯ 很顯然地⋯⋯
I believe we’re all agreed that⋯⋯ 我相信大家都認同⋯⋯
I know we’ve all had some problems with⋯⋯ 我知道我們跟⋯⋯有些問題⋯⋯


:I believe we’re all agreed that this company is our best bet inSouth Asia.
(我相信我們都同意該公司是我們在南亞最好的選擇。)
:It’s pretty clear that XYZ company has the most market share in smartphones.
(XYZ公司很顯然在智慧手機市場裡,擁有最高的市占率。)


客氣提出建議

Avoid giving orders; ask questions instead. Replace “You” and “I” with “Let’s.” Or try to propose ideas hypothetically. Give suggestions rather than orders.
想讓別人心悅誠服聽你的話,雄辯或是發號施令絕對不管用,我們可以嘗試著用建議或提問的方式,幫別人保留面子,也贏得他們的尊重。

所以有求於對方或要麻煩他人時,我們可以用下列的方式來做開場:
I think we should do⋯⋯ 我覺得我們應該⋯⋯
What if we⋯⋯ 如果我們⋯⋯
Let’s try⋯⋯ 我們試試⋯⋯
Do you think⋯⋯ 你認為⋯⋯

:Do you think you could email me details of your products by this afternoon?
(你認為你今天下午前可以把你們產品的規格寄給我嗎?)
:What if we consider another venue for the launch?
(如果我們考慮其他發表會的場地呢?)



態度要熱情真誠

Always wear passion onyour sleeve. It’s like a magnet.We’re naturally drawn to those who radiate withpassion.
wear passion/heart on sleeve 表露熱情/情感

贊同他人想法時只說 Good、That’s true. 是不夠的,何不試著用下面的方式來表達你們是站在同一陣線的:
Fabulous! 很讚!
That’s a good idea./
That’s not a bad idea. 這想法很好/這想法不賴
It might work! 這會有效!
I completely agree. 我完全同意。


激發他人想法

Encourage people to talkabout themselves. And say what makes them tick and appeals to their interests.
what makes people tick 激發人們的原因

徵詢對方意見:
What do you suggest? 你會怎麼建議?
What are your thoughts?你想法是什麼?
Do you think this will work? 你覺得這個會有成效嗎?




資料來源:30.com(職場學/2016年11月號/第147期)
圖片來源:Google


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